SEO Analyst Job Description Template

SEO Analyst Job Description Template

About Us

[Write a brief description of your company and its mission. Briefly mention how SEO plays a role in achieving that mission.]

The Role

We are seeking a data-driven and analytical SEO Analyst to join our growing marketing team. You will be responsible for optimizing our website and online presence to improve search engine ranking, generate organic traffic, and ultimately drive business growth.

Responsibilities

  • Conduct keyword research to identify relevant keywords with high search volume and low competition.
  • Analyze website traffic and search engine ranking data using SEO tools (e.g., Google Search Console, Ahrefs, SEMrush).
  • Perform SEO audits to identify technical SEO issues and opportunities for improvement.
  • Optimize website content (title tags, meta descriptions, header tags, etc.) for target keywords and user experience.
  • Develop and implement link-building strategies to acquire high-quality backlinks to the website.
  • Monitor and analyze website performance metrics (e.g., organic traffic, conversions, bounce rate) and report on SEO progress.
  • Stay up-to-date on the latest SEO trends and best practices, including Google algorithm updates.
  • Collaborate with content creators, web developers, and other marketing team members to ensure a holistic SEO strategy.
  • Generate data-driven recommendations to improve website search engine visibility and organic traffic.
  • Communicate complex SEO concepts to both technical and non-technical audiences in a clear and concise manner.

Qualifications

  • Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
  • Minimum X years of experience in SEO analysis or a related field.
  • Strong analytical skills with proficiency in SEO tools and data analysis platforms (e.g., Google Analytics, Excel).
  • Excellent understanding of SEO principles, search engine algorithms, and ranking factors.
  • Experience with keyword research and competitive analysis techniques.
  • Experience with on-page and technical SEO optimization.
  • Strong communication, collaboration, and problem-solving skills.
  • A passion for SEO and staying current with industry trends.

Bonus Points

  • Experience with content marketing and content creation for SEO purposes.
  • Experience with link-building outreach strategies.
  • Experience with local SEO optimization (if applicable).
  • Experience with web development or HTML/CSS coding (a plus).
  • A demonstrably curious mind with a keen interest in search engine optimization.

Benefits

  • Competitive salary and benefits package.
  • Opportunity to work on a variety of challenging and impactful projects that drive organic traffic and growth.
  • Collaborative and fast-paced work environment.
  • Continuous learning and development opportunities to stay ahead of the curve in SEO.

How to Apply

Please submit your resume and cover letter to [email protected]

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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